Alexandra Tachalova | RankWatch Blog

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How To Use Content To Connect With Influencers

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2017 influencer marketing is on the rise. 48% of digital marketers that took part in the research by e-marketer are planning to reallocate their budgets to ambassadorships and product reviews. Why is it happening? The Millennial base is blind to traditional banner advertising. Instagram and Facebook are the two main platforms where companies can communicate […] Continue Reading >>

Making the Most of Your SERP Snippets

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For us it’s not rocket science to figure out that we’re putting a lot of effort into improving our website’s Google rankings. We’re spending thousand of dollars hiring content marketing teams and creating link baiting strategies. We’re spending weeks and sometimes months improving our site speed and adding redirects between pages in order to support […] Continue Reading >>

How to spot the best keyword opportunities using forecasting?

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I have had the pleasure and, in some cases, the pain to browse tons of articles on the subject of keyword research. From my personal experience in reading and investigating this topic, I have found that there are plenty of articles that explain how to perform keyword research step by step. Also, digital marketing gurus […] Continue Reading >>
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