Matt Shealy | RankWatch Blog

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How Great Visual Design & Content Leads to Higher Conversions

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The best brands don’t just create a product or service, hoping it is enough to gain conversions. Instead, they focus on creating an experience centered around their offerings that customers interact with. Developing an identity, style, tone, and look are what connect users to the larger philosophy of a brand, and earning that trust relies […] Continue Reading >>

How Marketers Can Leverage Tech to Measure Offline Marketing

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There’s no denying we live in an online generation. Whether it’s casual communications or business transactions, we’re all connected most of the time. Businesses put a lot into their marketing efforts, and unsurprisingly, these efforts are largely based on online options. It is easy to see why this is the case. Online efforts are capable […] Continue Reading >>
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