Megan Ginecki, is currently the PPC Director at EmpireCovers. in Jenkintown, PA. In addition to her in-house experience, Megan has also worked for an agency (SEER Interactive.) which helped her develop a unique perspective towards PPC. She thrives on helping her clients run efficient and effective campaigns, and loves encouraging them to test out of the box ideas. Her expertise runs across numerous verticals, and she has worked with both large and small budgets as well as foreign language campaigns.
June 9, 2023 | PPC
Bidding by Match Type 101
While we all know that the acronym PPC stands for “Pay Per Click”,
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