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10 Secrets for Getting the Most Out of Your Social Media Analytics

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Social media is one of the best ways of getting through to your audience. The problem is that it can become very time-consuming. There is always something that can be tweaked and improved. By the time you come up with a catchy headline, find the appropriate image, decide on the perfect hashtags, work on target […] Continue Reading >>

Bring Your Marketing Sundae Together with SEO, Social & Content

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Consider a hot fudge sundae. The hot fudge, nuts and whipped cream are tasty components, but what would a sundae be without the delicious ice cream on the bottom? Think of your online marketing as a sundae: SEO is the whipped cream, social media is the nuts, and your yummy content is the fudge. Most […] Continue Reading >>

12 Free Tools That Will Supercharge Your Blog Strategy

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Starting a blog is a great way to bring in new leads and get more website traffic, but it can be time-consuming and difficult to consistently publish high-quality blog content. Here’s what my process tends to look like: Idea generation Research Outline Draft Edit Proofread Add to blog engine Final edits Publish Promote Yikes. That […] Continue Reading >>

5 Web Design Details to Make your Website Standout

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All companies covet the perfect website, one that will increase their conversions and explode their popularity online. Is it a sweet dream? We reassure you: with a little investment, it is possible to design a website to the height of your expectations! Continue Reading >>

Understanding How Social Media Influences Enterprise Efficiency Metrics

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Enterprises can not score high on the efficiency index unless they reckon with: Closed loop analytics CRM management Collaboration tools Dealing separately with them is a sheer waste of time. But how to deal with all of them at once? How to make sure everything falls in place orderly? Just one word – social media. […] Continue Reading >>

10 Reasons Why Your Website Needs an SEO Audit

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We all know the value of search engine optimization practices. It’s an essential tool and practice that drives our website to the top of the search engine results pages and generates our all-important leads, which consequently, leads profitable customers to us. However, just like with all practices in life, you should invest time and money […] Continue Reading >>

The Step-by-Step Guide to Preparing Your Website for a Winning SEO Campaign

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So you’ve got a website running and are looking to drive traffic to increase awareness about your brand – how do you go about doing that? If you think venturing into an SEO campaign is the answer, you might want to hold up jumping into the deep end and check first if your site is […] Continue Reading >>

4 Ways Blogging Can Boost Your Social Media Metrics

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Sometimes, keeping a handle on your content strategy can feel a bit like fighting with a giant squid. Strange comparison, I know. Hear me out. Content strategies have become multidimensional, involving multiple channels and platforms that each require special attention. If you ignore one, it may come back to hurt you. Sort of like contending […] Continue Reading >>

5 Quick Things You Can Do Weekly To Rank Better

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The idea of putting in the work required to rank your website or keep it ranking if it’s already there can seem like an overwhelming task. Keeping up with the algorithms, writing pages upon pages of copy (content is king right?) and building all those links, what business owner has the time?  Well! you do. Continue Reading >>

How to Recover More Revenue from Abandoned Shopping Carts

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Think back to the last time that you added a product to an online shopping cart and then got distracted and left the site. What happened? Most likely, if you’re an email subscriber of the company, you received an abandoned shopping cart email a few hours or days later with a subject line such as, […] Continue Reading >>
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