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Effect of AI on Digital Marketing: A Complete Guide

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We’re at the end of 2018, and concerning innovation and technology, the world has come a long way. Artificial Intelligence (AI) is the most up to date expansion to this rundown. Artificial intelligence has been a drifting subject for a long time now, and it is, without a doubt, an extraordinary accomplishment. Human-made intelligence will […] Continue Reading >>

Improve your Conversations using Google Analytics : Behavior

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You don’t have to be an analytical mastermind to uncover actionable insights to increase your website conversion rate with Google Analytics. In this walkthrough, we make it is as simple as 1,2, 3. Identify the 4 W’s of Your Audience Understand the Profitability of Your Marketing Channels Optimize Your Web pages’ Performance These three website […] Continue Reading >>

Why You Should Optimize Your Webpage For Voice Search?

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With the recent reveal of Google Duplex, our machine learning algorithms are getting better and better. You know what this means, as the world goes forward? An increased emphasis on voice search. Even more so, with the 2017 release and proliferation of smart speakers like Alexa and Google Home, there are more people using voice […] Continue Reading >>

Google’s New Feature: Users Can Now Contribute to Search Results

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Google has been coming up with new features time and again. And, every feature has been adding up to the dynamics of its search results. This time around, with a new feature, Google is set to let its users contribute to the search results. The inception of this feature was communicated by one of the […] Continue Reading >>

Why Is Semantic SEO Necessary For You Business?

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To improve the rankings of your website, you have to use the right formula with appropriate tools to ensure you get better search results. Google specialists have come up with great features that guarantee easy modifications on various sites to enhance their ranking. They also developed a system that guarantees that all online queries even […] Continue Reading >>

5 Unusual Link Building Tactics Worth Giving A Shot

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For better or worse, the number and quality of the links that are pointing towards your site are still one of the most important ranking signals. While social signals, time spent on site, bounce rate and similar “on-page” signals are starting to play a bigger role in determining your position in search results, you simply […] Continue Reading >>

How to Plan a Website Revamp for 2019

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Undertaking a website revamp can be a major task, one which requires some planning and forethought before jumping into the process. The reason for this is that to end up with the kind of site that provides a truly engaging experience for users and at the same time accomplishes business goals, a number of factors […] Continue Reading >>

Transform your business into a full-fledged enterprise using visual marketing

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E-commerce sales in the US alone are predicted to grow a whopping 684 billion by 2020. These impressive statistics make it look like starting an enterprise e-commerce business is easy enough. Think of a niche, get a website and go live. Business owners believe that e-commerce holds the key to a successful future, full of […] Continue Reading >>

5 Signs you need a Technical SEO Audit

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How often do search engine optimization audits take place in the world of digital marketing? While experts recommend getting mini audits every month, a full-fledged technical SEO audit should be done in every 5-6 months. But that’s not the point we wish to discuss here. Every day people discover new websites, different companies offering new […] Continue Reading >>

Is Combining Social Media and SEO A Great Idea?

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Content is king, but it shares its crown with SEO. While social media and SEO strategies are changing all the time, there is one thing that remains steady: SEO and social media work better together. Only by playing in sequence, they bring the desired outcomes and boost your brand exposure. According to a recent study, […] Continue Reading >>
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