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4 Points to Imply the Term “Search Engine Optimization” is Flawed and Archaic

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If you’ve ever done any sort of business online, or have even briefly researched Internet marketing, chances are you’re familiar with the ubiquitous term “search engine optimization” (SEO). Many of us seem to take this term in stride, not stopping to think about whether it actually makes sense. We know that the practice of SEO […] Continue Reading >>

8 Heartbreaking SEO Changes Driven by Google’s New Mobile First Index (That All SEOs Must Realize)

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By now, you’ve probably heard that Google is in the process of moving to mobile-first indexing. That means Google will crawl your site with a mobile agent and index it accordingly. Unfortunately, that also means you’ll likely need to make some changes in your digital marketing strategy if you want to stay competitive. Here are […] Continue Reading >>

Link building tactics that will earn your site DA50+ links in 30 days

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How would you like to get more authoritative links to your site in the next 30 days? This means that you can potentially have a better ranking in the organic search results. Many SEOs use web crawlers to find the exact links which help their competitors rank on the first page of Google. So, they […] Continue Reading >>

Know Your Mobile Users with Google Analytics

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As 2016 comes to an end and we’re getting ready to welcome the new year, now is the perfect time to analyze your past, current, and future user-focused strategies for your website. Mobile devices are responsible for more than 65% of digital media interaction – that is, if you’re able to keep your audience’s attention. […] Continue Reading >>

8 SEO Predictions for 2017

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As the new year draws to a close, you’re probably working on finalizing your marketing strategies, plans and budget for 2017. It’s likely that SEO is one of the areas you’re considering. But how much time or work should you devote to it? To help you decide how your efforts should be spent to get […] Continue Reading >>

6 Common Mistakes You May Be Making With Your About Page

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Have you ever had a friend who talked all about themselves and only about themselves? You know who I’m talking about: that person that can’t stop going on about their new accreditation or degree; that acquaintance that just can’t wait to tell you how awesome their job is or how cute their kids are; that […] Continue Reading >>

The Importance of Anchor Text and Its Diversity

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Since Google has come on the scene and become the powerhouse of search it has used links as a way to measure website relevance. Anchor text is one factor in the calculation used to determine the value of those links. Let’s step back a bit and break each of these pieces down. Links as a […] Continue Reading >>

Why Embeddable Content Should Be A Part Of Your Link Building Strategy

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Link building and outreach can be the toughest parts of running an SEO campaign. That’s because great editorial links remain critical for a website to rank well in organic search. I hear the presenters in a lot of link building webinars talk about continuing to guest blog at a pretty high rate. While that is […] Continue Reading >>

7 Things That Can Make Your Site A Magnet For Leads

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We’ve all been there, hitting our heads against the wall and wondering if there is a secret way to ramp up the sales and get more clients or customers. The truth is – there isn’t one way, there are many, but each of one is sweaty. What do we mean by sweaty? Well, let’s just […] Continue Reading >>

Is Schema Markup a Ranking Factor for SEO or Not?

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If you consider the simplest answer to the question that the title of this article asks, “Is schema markup a ranking factor for SEO or not?” The simple answer is NO. At least not right now. In the previous article, we discussed about the role of Structured Data and Schema Markup in SEO. Now, it […] Continue Reading >>
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