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8 Ways to Increase Your Social Following through Blogging

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These days, if you’ve got a business – especially an online business – chances are, you’ve got a blog. Or you should. And if you’ve got a blog, chances are, you’re sharing your posts on your social channels. Or you should be. If you’re not, then what’s the point of having a blog in the […] Continue Reading >>

7 Keyword Research Online Tools for Content Marketing

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Online traffic Think of it as the Holy Grail of internet entrepreneurs. That’s what every business online is looking for. It’s worth noting that 93% of all online experiences began with the search engine. Bear in mind that about 75% of internet users will ignore paid ads and focus on organic links instead. But what […] Continue Reading >>

Three reasons why you only need three choices on a web page

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We live in an age where there is an almost endless choice. If you want some new trainers, for instance, there are dozens of different companies, with hundreds of alternative options. Similarly, if you want advice on website ranking, there is a seemingly endless array of choices for you. Just type in “website ranking advice” […] Continue Reading >>

What Are the 3 Effective Ways to Grow Your Business through User-Generated Content

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User-generated content (UGC) defined as any type of content like blogs, posts, chats, discussion forums, etc. users created that, unpaid contributors, fans and usually made available through social media websites. Whenever individual users set up their content on your site or social media profile like the Facebook page, it is user-generated content. Why should you […] Continue Reading >>

The Importance of UX in SEO

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Customer experience isn’t a new concept for business. However, organisations sometimes underestimate just how important it is. Ever been to a website and not found what you’re looking for quickly enough? Maybe the menus are really confusing or you have to click through too many pages to get to where you want. Everything from first […] Continue Reading >>

Get To Know Your Brand Inside And Out

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In today’s ultra-competitive business world, the only way you can stand out from your competition is to differentiate yourself through branding. The first step in establishing your brand is to ascertain how your business is performing in the eyes of your customers and employees. To do this you must perform a brand audit. A brand […] Continue Reading >>

7 Ways to Continually Find Fresh Content Ideas for Your Marketing

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Writer’s block is something that plagues every content marketer from time to time. Sometimes these bouts last for a couple of hours, while other times they can drag on for weeks. Avoiding lengthy blocks requires a profound understanding of the root cause, as well as solutions for coming up with fresh ideas. Understanding Content Exhaustion […] Continue Reading >>

The Best YouTube Marketing of 2016: Learn from Them in 2017

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If there’s one thing we can learn from the best YouTube marketing that happened in 2016, it’s that YouTube marketing is about a lot more than views. Exceptional YouTube marketing is all about having a cross-platform plan which integrates your YouTube channel with social marketing, website marketing, and even offline marketing. I’m going to look […] Continue Reading >>

Marketing Skills to Double your eCommerce Sales in 2017

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Sometimes all you need is few of the best things to achieve success. Email marketing and data analytics are 2 such mega strategies in digital marketing that can turn around fortunes for your online store. We break down in detail the resources and the actions you need to take to make the most of these […] Continue Reading >>

How to conquer Seasonal Marketing this Holiday Season

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Ho Ho Ho! How to conquer Seasonal Marketing this Holiday Season? Winter is coming. Holidays are upon us. Which means it’s time to loosen your purse strings and revel in the general festive mood. After all, who wants to be left behind and miss out on the fun? But to you as a digital marketer, […] Continue Reading >>
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