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SEO Trends in 2018-What Should You Focus On to Stay in the Game

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SEO is changing a lot. Google has been evolving its algorithm to provide searchers with the best result first and ignore all the scammers who are trying to game the system. Engineers are changing the algorithms every day to accommodate users and help provide them with the best possible experience. That’s why if you are […] Continue Reading >>

4 Ways Facebook Ads and Landing Pages Can Drive Email Lead Conversions

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Email marketing is one of the most effective ways to reach and engage with target customers. However, building your email list can be very challenging. Too many marketers rely entirely on organic traffic, which may not always offer enough volume to sustain a business model. Your email marketing strategy relies heavily on earning new subscribers […] Continue Reading >>

Local SEO Strategies to Help Small Businesses

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10 Simple Ways Small Businesses Can Leverage Local Search With the increase in website consumption on smartphones and other devices, optimizing for local SEO is proving to be a big deal for businesses with physical stores.  With accurate local SEO strategies in place, it’s becoming really easier for businesses these days with physical stores to […] Continue Reading >>

5 Incredibly Useful Lead Generation Marketing Tips for Small Businesses

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Lead generation plays an integral role in keeping small business alive, but it often gets pushed aside for more ‘sexy’ topics like content marketing or social media. Yet, according to a study from Hubspot, 63% of the marketers surveyed admitted that their top challenge is generating enough site traffic and leads. So shouldn’t lead generation […] Continue Reading >>

Backlink Indexing- A Smart Way to Rank Higher

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Essential indexes for your backlinks donor The success of any website goes beyond Search Engine Optimization. In fact, even with the most advanced white Hat SEO tricks and strategies, there’s always more to do if you must get the much-needed attention of Search Engine spiders.  In other words, for Google’s website crawlers to identify your […] Continue Reading >>

How to Build Semantic Using Trends for Better Content SEO

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At the end of the day, a marketer’s job is never done. Even the most brilliant content can be overlooked by search engines. It could be informative, easy to read, and use all the right keywords and still not make it to the top of the list. Why? It is because even search engines understand […] Continue Reading >>

What to Look for When Fighting against Negative SEO

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Christmas markets have always managed to stir up the holiday spirit. Mulled wine, sweets, lights, ornaments and presents you can buy at every corner.   The latter could’ve caught your eye, and soon you realise that every third market stand sells the same stuff. If we presume the stands are websites, in the SEO world, […] Continue Reading >>

How to Turn Blog Readers into Paying Customers

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Wondering, how to turn blog readers into paying customers? You started blogging a few months ago, or a year back. The number of readers to your blog is slightly increasing, but the problem is, they aren’t converting. No one clicks on the products or the services you provide. The visitors are not yet ready to […] Continue Reading >>

Top 2 Amazon SEO Methods to Boost Product Rankings

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Amazon.com is the new search engine for product searches. It has become quite natural for shoppers to check Amazon first to find products and check prices. In fact, 55% of the population turns to Amazon for product searches. So, if you are planning to launch your product or wish to improve product rankings, zero in […] Continue Reading >>

6 Reasons Why Inbound Marketing Is Effective for a Small Business

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Unless you’ve been living in a cave for the past several years, you know smartphone has become an essential part of our everyday lives. Especially so with Millennials, who are known to check their phone 150 times a day, and Generation Y, 85% of which owns smartphones. They wake up with it, sleep with it […] Continue Reading >>
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