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7 Successful Valentine’s Marketing Campaigns That Didn’t Rely On Mush

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  Like many other days, Valentine’s invites mixed reactions. While some celebrate all the love that is in the air, others find a place to hide; to save themselves from the excessively romantic vibes, especially the ones created by mushy advertising. So it makes sense that to target a wider audience, marketers need to plan […] Continue Reading >>

Competitor Monitoring: Things You Need to Check

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  Marketing and strategy management processes are vital to business. You should monitor your competition on a regular basis so that you can learn from your lessons, keep current and ahead of the game, and to progress your business on a number of levels. What does competition mean to you? Are you looking to steal […] Continue Reading >>

What, Why & How to Format for Featured Snippets!

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Google is always attempting to ease the user by refining their algorithms. In the SEO realm, we know that as the Google Update. There is quite a buzz off in the last Google update. We saw RankBrain: The AI algorithm and before that, we got featured snippets. Arrr…Didn’t get quite hold of that right? There […] Continue Reading >>

5 Different Ways to Attract More Leads with Videos

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The recent influx of video content has increased engagement as source of entertainment and has been used for awareness, but another interesting thing about video content is that it can also be adopted by your brand. Did you know that? You probably have done some video integration in your digital marketing plans, yet unable to […] Continue Reading >>

Building Location Pages Without a Geographical Address

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This week I’ve had two websites come to my attention that are ranking for lots of terms they shouldn’t and I wanted to share a technique that clearly works and is absolutely worth pursuing for at least the near future……service business location pages. Now I can hear you whispering in the back we know how […] Continue Reading >>

What To Do When You are on a Shoestring Budget? Traffic Acquisition or CRO?

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  For a website, there are two ways to increase sales and leads—either you increase the number of visitors or you increase the number of conversions from existing visitors. For a perfect marketing world, the following image depicts a clear picture: (Source) However, this perfect marketing world is not realistic for most of the businesses, […] Continue Reading >>

6 Critical SEO Tips Which You Might Have Missed

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  User experience is an increasingly important factor in search engine rankings, and one of the top causes of page abandonment is slow loading times. Nothing frustrates searchers more than having a page that loads slowly, Sahil Kakkar wrote in an earlier post. “If it takes 5 seconds, you click back and go to another […] Continue Reading >>

Best Google AdSense Optimized WordPress Themes for 2018

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Just imagine you are generating a consistent income simply by posting advertisements on your blog or website. Just pay some writers to generate quality content while you just sit back and manage the whole operation from your home or office. Actually this is the goal of most of the blogging websites. If you want to […] Continue Reading >>

Tips to Run successful Remarketing Campaign

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Re-marketing…pretty sure you’ve heard about it but even more likely you have ran into it quite often. Logic dictates that if ‘re-‘ stand for repeating, it must have something to do with a reiteration, a replay. But why would a marketer repeat himself? Is it to reinforce an idea or to add some nuance? And […] Continue Reading >>

How To Get Influencers To Share Your Content

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The best way to grow your business is to leverage influencer marketing. This type of marketing allows you to expand your network which will open the doors to more visibility and opportunity. While people know the power of influencer marketing, we need to approach influencers just as they are…people. They won’t share your content because […] Continue Reading >>
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