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5 Ways To Build Links In Boring Industries

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  Back in March, Google confirmed what we have suspected for quite some; that links and content are the top two ranking signals. Whilst this came as no surprise to most SEOs, what this does highlight is the importance to devise both a content and a link building strategy, regardless of the industry within which […] Continue Reading >>

How to Generate Links for Your Local Business

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Link generation is something that those with even the most basic understanding of SEO (search engine optimization) can comprehend. On the surface level, it makes sense – the more websites linking to you, the better your ranking. It’s kind of like a popularity contest – think of the links as votes. The more people voting […] Continue Reading >>

Drive Traffic, Leads & Brand Sentiment with a Business Blog

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Don’t you get crunchy every time you think of updating your blog? Doesn’t blogging just seem to take a lot from you? Many of us view blogging as a necessary evil. We already know blogging is an indispensable marketing tool, yet we slack and fail to produce top quality content. We come up with so […] Continue Reading >>

4 Essentials Steps To Implement Your International SEO Strategy

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It’s a small world. The internet allows small businesses to expand internationally far more easily than ever before. And many companies are now learning how to transition to an international SEO strategy. The best strategy will depend on whether you’re expanding your business to another country that speaks the same language (e.g. UK, USA and […] Continue Reading >>

What Can Content Marketers Learn from the Viral Success of Pokemon Go?

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Pokemon Go may be more than a month old now, but its popularity shows no signs of waning. If anything, it’s just become easier to identify people playing it on the streets — their phones held out at arm’s length, their faces twisted in a look of concentrated glee as they try to capture a […] Continue Reading >>

7 Effective Content Curation Tips to Stay Ahead in the Marketing Curve

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Content curation has become the holy grail of content marketing. It comes with benefits in droves for inbound marketers. Almost all marketers are curating content. Curata’s research shows curating content has become the norm. Among the marketers surveyed, only 5% reported they don’t share content created by other organizations. Nearly 34% surveyees said they curate […] Continue Reading >>

9 Tips To Make Sure Your Content Actually Gets Read

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Does it ever seem like you’re doing all that writing for nothing? You work incredibly hard to create useful content for your readers. You managed to get visitors to your site, yet they aren’t reading it at all. Your on-page time is so low that you are wondering if there’s an issue with your analytics. […] Continue Reading >>

Google Updates Adwords Editor: Supports Expanded Text Ads and More

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Just a day after launching expanded text ads, Google rolled out another good news for paid search marketers. On Wednesday, 27th July, Google released several updates to Adwords Editor for better implementation of extended ads including mobile app engagement ads, import/export, posting simultaneously from more than one account and so on. Now if you go […] Continue Reading >>

How To Win Over Content Marketing: Interview With Adrian Cordiner

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Content Marketing has never been more important. Whether its about creating a new plan or generating ideas for your blog, content marketing challenges are innumerable. To discuss such challenges, I got the opportunity to interview Adrian Cordiner. With over 9 years of experience in digital marketing, Adrian has helped a lot of brands in generating leads through […] Continue Reading >>

How to Create Engaging Content for Your “Boring” Business

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Did you know that even businesses have a sexy type? Food, travel, fashion – these are all considered as sexy. Can you imagine why? Because creating engaging content for these is very easy. Who would’ve thought?! When you run an art business or say, the baking business, you can have your readers hooked just by […] Continue Reading >>
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