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SEO Ranking Factors for 2019: A Complete Guide

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One of the most rewarding techniques in lead generation is dominating the search engine results page. When your prospects find you on platforms like Bing, Yahoo, and Google, you stand a chance for converting them into buying customers. The first thing that comes to mind when you think about dominating the front page is search […] Continue Reading >>

March 2019 Core Update: Google Stresses on Authority Content as a Major Ranking Factor

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When Larry Page and Sergey Brin started working on a research project back in 1996, they never thought it would eventually transform into a search behemoth. Fast-forward to 2019 and even their biggest rivals are finding it hard to keep their employees from using the services provided by Google. But what made Google an omnipotent […] Continue Reading >>

Top Digital Marketing Trends That Are Transforming Businesses Worldwide

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The digital marketing strategies and techniques are continuously evolving and can propel any business growth.   Nowadays, almost every industry is going digital including healthcare, banking, real estate, and many more. According to a report, there are more than 4.3 billion active internet users worldwide. As people are spending most of their time online, both […] Continue Reading >>

9 Ways to Reduce Bounce and Boost eCommerce Engagement

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Every eCommerce brand has a goal to increase traffic and grow revenue. It can be incredibly frustrating when the campaigns you painstakingly develop start pushing more leads to your eCommerce store but fail to generate the expected sales. Dig into your analytics and there’s a good chance your bounce rate will be higher than you […] Continue Reading >>

List Of Common SEO Risks (To avoid and to take)

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SEO or Search Engine Optimization has been the best strategy to gain ranking on search engines for the past two decades. But, the SEO process has witnessed a huge change in the past few years. Google, the most popular search engines across the globe, realized that many marketers and webmasters are using some tricks to […] Continue Reading >>

How Artificial Intelligence Will Impact Public Relations?

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The world we live today has completely evolved from what it was 20 or 10 years ago. Technology advancements have improved and disrupted our lives as automation in the industries has eliminated millions of blue-collar jobs by replacing factory workers with robots. Such rapid changes in these modern days have drastically altered multiple aspects of […] Continue Reading >>

How Can Social Media Boost Your SEO Ranking?

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For any business that wants to establish a web presence, social media is a must. Establishing yourself on social networks like Twitter and Facebook is at the core of an effective marketing and branding strategy. But it also has a significant impact on search engine optimization – though perhaps not for the reasons you might […] Continue Reading >>

8 Digital Marketing Mistakes To Avoid To Propel Your Business Sales this 2019

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Digital Marketing is an ever-evolving industry that is always surprising you with a new trend that is deemed effective and efficient for any business. Many strategies are made for different businesses with different goals. However, because it is ever-changing, you would not know that a particular trend is not effective anymore with just a snap […] Continue Reading >>

6 Practices That Can Badly Affect Your Page Rankings

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One of the methods used by search engines, notably Google, to determine the relevance or importance of a page, is its page rank. The search engine gets more than 63,000 search queries every second, with the top three search results getting more than 50 percent of website traffic. While most website owners would love that […] Continue Reading >>

5 SEO Tips That are Worthwhile for Small Businesses

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When you’re a small business, it can seem extremely difficult (and sometimes downright impossible) to get your name to the top of the SERPs list. You most likely do not have a huge budget for paid ad space or massive marketing campaigns. Plus, you might not be able to afford a dedicated SEO expert to […] Continue Reading >>
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